WILLIAM G. SMITH & ASSOCIATES

INFORMATION RESOURCE MANAGEMENT SEMINARS AND CONSULTING
"CLEANING UP THE WORLD'S DATA MESSES"
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INTEGRATED PROCESS AND DATA MODELING

As enterprises build sharable, subject-oriented, and flexible databases, it has become apparent that the same principles which make normalization of data so desirable apply equally well to the design of automated transactions (processes). Well-normalized data has very robust stability over time, is sharable by all business processes, is easy to maintain, easy to use, and is easy to change when necessary. Functionally-normalized transactions (no two do the same work) exhibit exactly the same benefits. When the data modeling discipline is coupled with its complementary transaction modeling discipline, the results are astonishingly beneficial to the enterprise: databases and programs which are extremely stable, consistent, non-redundant, sharable by all enterprise processes, and quick, easy and inexpensive to change when necessary: in short, the fulfillment of managing Information as an enterprise resource.

This skill-building seminar is the Grandaddy of the WGS&A seminar offerings: a combination of the Conceptual Data Modeling, Logical and Physical Data Modeling and Modeling and Implementing Normalized Transactions seminars, presented in a realistic, completely coordinated and synchronized step-by-step Conceptual, Logical, and Physical Data and Transaction Modeling sequence interleaving process/transaction modeling with data modeling at each level of detail. This is not only the best way to do this work, it also happens to be by far the fastest and cheapest way as well!

TOPICAL OUTLINE



DURATION: 15 days (do not have to be contiguous - typically done in three one-week sessions)

TARGETED AUDIENCES: (recommended maximum number of attendees - 25)

PREREQUISITES: none


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